||Product Harm Crises
-Ganganee Chandima Samaraweera
This book introduces the agricultural product harm crisis concept including the overall components of the product harm crises in a schematic way. For instance, the interrelated components of causes, reasons, characteristics, consequences, prevention and management strategies of product harm crises along with the theoretical, managerial, and policy implications are discussed in this book. This volume introduces this holistic interrelated component cycle as a "product harm crises cycle," alongwith authors new empirical findings related to the Asian emerging markets, china and sri lanka. This is the implication of this new empirical search. This volume describes the organizational framework based on the consecutive, interrelated steps of product harm crisis cycle. Accordingly, the book is organized mainly in eight main parts and each part contains several chapters in conjunction with the empirical research related to the Asian emerging markets china and sri lanka, Last part, part 8 gives the overall summary of this volume. More precisely, first to fourth parts contain the chapters related to the concept, causes, reasons, characteristics, consequences and management and prevention strategies of product harm crises along with specific cases followed by a brief summary relevant to each chapter. Part 5 explores the theoretical, managerial and policy implications followed by part 6 which presents the general discussion and conclusion. Part 7 deals with limitations and future research directions. The review ends with the overall summary which presents in chapter 8. Therefore, our main aim of this book is to gather scholarly ideas and recent empirical evidence on product harm crises together here with the intention that any reader can have holistic picture of "what does an agricultural product harm crisis mean and how do Asian Consumers respond to such crises?" mainly focusing on a new empirical angle, i. e., consumers moral reputation.